The need for structured data extends to all kinds of search, be it standard free-text search or new-generation voice search. In ecommerce, that implies every laptop in your catalog needs to have its screen-size expressed in inches and every shirt needs the right color tag. Without relevant information it is difficult for consumers to find exactly what they need.
Our Feature Enhancement API fulfills this need using a combination of methodically curated taxonomies, artificial intelligence techniques and strategically inserted heuristics.
Key Standardization to maps all attribute names to our standardized taxonomy.
Named Entity Recognition to extract structured key-value pairs from unstructured fields such as product title and description.
Value Normalization to map attribute values of selective fields to comparable formats.
Use data to drive your brand marketing strategy and build brand equity. As a brand owner, you want to have a bird’s eye view of products as sold online. Semantics3’s product price database enables you to analyze and monitor your product prices, optimize your brand catalog, and even monitor your competitors’ products and brands.
Track and know who is selling your products online. Understand how they are pricing your product in relation to competitors. Detect unauthorized resellers and discover new sales channels. Analyze competitors’ brands and products.
Track sellers and retailers who are violating your reseller agreements. Analyze your retailers’ promotional strategies and track their effectiveness. Drive your marketing team’s pricing strategy with our retail data.
Analyze and track demand for your products using SKU-level signals directly from retailers. Signals that we track include Amazon SalesRank, SKU stock levels, price change frequencies and change in catalog assortments across retailers.