Privacy Policy

Semantics3, Inc. (“Semantics3” or the “Company”) is committed to protecting the privacy of individuals who visit the Company’s websites (“Site”) and/or subscribe to Semantics3’s services, which include a trial or paid access to Semantics3 suite of APIs (application program interface), datasets, and/or Semantics3 Analytics, (collectively, the “Services”). This Privacy Policy describes Semantics3’s privacy practices as it relates to the Company’s Site and the related Services offered by Semantics3.

1. What is covered

This Privacy Policy covers the information practices of the Site and Services that link to this Privacy Policy, including The Site may contain links to other websites. The information practices or the content of such other websites are governed by the privacy policy of third party websites that Semantics3 does not control or own; and Semantics3 is not responsible for the content or the privacy practices employed by those third party sites. The Company encourages you to review the privacy statements of such third party websites to understand their information practices.

2. Information collected directly from you

(a) When expressing an interest in obtaining additional information about the Services; when signing up to use the Services including Semantics3 Analytics; when scheduling a phone call with the Company; or when requesting support via the live chat box, there are certain required fields and others fields that are voluntary to be filled by you. Personal information may include name, title, company, address, phone number, email address, and other relevant data that you provide. The personal information we collect is used by the Company to perform the requests made by you, or to contact you in regards to our products and Services. If you decide at any time that you no longer wish to receive such such information or communications from the Company, please follow the unsubscribe instructions provided in any of the communications.

(b) When purchasing any Services or to extend your trial, the Company may require you to provide the Company with your billing information, such as billing name, address, and credit card number to collect payments from you and/or to authenticate the identity of the sign up. This credit card billing information is collected, stored, and processed by our third party payment processor, currently, Stripe, Inc. By providing the credit card information, you are warranting and representing that you have authorization to use the credit card for the Services and that such credit card is valid.

(c) When you create an account with Semantics3 for its Services directly on the Site or install and access Semantics3 Analytics through your Shopify ecommerce store, we collect your email address and password. If you choose to register by using a third party account (such as Github), we may collect your personal information or data from such third parties if you give permission to those third parties to share your information with the Company.

(d) We may collect personal information or data in other formats and context. For example, if you provide the Company with a testimonial of your thoughts on the Services, such content may be used by Semantics3 for marketing purposes; or your review or feedback on Semantics3 Analytics that you voluntarily post will be publicly available on the Site or other marketing material, along with the identity of your account username. You grant the Company a non-exclusive, irrevocable, perpetual, transferable, royalty-free, fully paid license to use such content provided by you.

(e) Moreover, the Company hosts its blog posts on, and a subscription to Semantics3’s blog requires you to log-in or create an account with We may collect any personal information that you make available on such third party services. Please refer to for its privacy statement.

3. Information collected indirectly about you

(a) The Company uses log files and third party tracking services that employ cookies to track and collect usage data about you when you interact with the Site, or to identify e-commerce store users on Semantics3 Analytics. A cookie is a small data file that we transfer to your computer’s hard disk. The use of cookies helps us to compile aggregate data about traffic, interactions, and/or other statistics on the Site and Semantics3 Analytics, and to improve the Site and user experience. The information gathered may include your domain name, computer’s Internet Protocol address, browser type, browser version, pages of the Site/Semantics3 Analytics that you visit, the time and date of your visit to the Site/Semantics3 Analytics, and the time spent on the Site/Semantics3 Analytics, and other statistics. To specifically address the safeguards for Semantics3 Analytics, the data from your e-commerce store is confidential and the Company will not make this information available to third parties, unless we are required to disclose by law.

(b) We may include Web beacons in marketing e-mail messages or our newsletters in order to determine whether messages have been opened, and if links contained within the content are clicked on. This helps the Company to improve its email content and better communicate with you.

(c) Like most websites, our web servers collect and log files that record data each time a device access those servers. You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. This is done through your browser setting, and each browser is different, so please look at your browser’s Help menu to learn how to modify your cookies. If you disable cookies as off, some features will be disabled and it will not affect your experience with the Site.

(d) We also work with third party companies to assist us with website analytics such as evaluating the use and operation of our website, so that we can continue to enhance the Site and Services. Please note that the use of cookies by our service providers is not covered by our privacy statement, and Semantics3 does not have any access or control of these third party cookies, including session ID cookies. We highly advise that you refer to the third party's privacy policy for further information on your privacy rights. The Company uses the following third party vendors, and provides a non-exhaustive list of the vendors and their corresponding privacy policies that we encourage you to review:

  • The Company uses Google Analytics to collect and process certain analytics data on user interactions. Google Analytics provides additional privacy options described at regarding Google Analytics cookies;
  • The Company uses Optimizely to enhance the Site and improve your experience; the privacy policy is stated here,;
  • The Company utilizes Intercom as a customer management tool to help contact new and current customers to provide information about Semantics3’s products and to also provide technical support; please review the privacy statement here,; and
  • The Company uses Heap Analytics to track user interactions on the Site; please refer to its privacy statement here,

4. External communication on Slack

Depending on the type of Services, we create a one-to-one messaging channel on Slack in order to communicate with you in real-time, or to provide quicker support than by email or phone. We intend to troubleshoot problems and resolve any issues that may arise as you use the Services. Please refer to Slack’s privacy policy ( as it may appy to you.

5. Uses of information collected

We use the information we collect from or about you in order to help deliver and improve your user experience. In addition to the uses outlined in this Privacy Policy, the information collected may include the following:

  • Performing requests made by you;
  • Contacting you in regards to the Services or for marketing purposes;
  • Compiling aggregate data from the Site or Semantics3 Analytics for internal and external business purposes;
  • Preventing and detecting potentially illegal or harmful activities;
  • Billing or identification purposes;
  • Improving the Site/Semantics3 Analytics and its content delivered to you;
  • Authenticating log-in purposes;
  • Sending you updates on our Services or blog posts;
  • Protecting your and our rights;
  • Other uses in accordance with our Terms of Service; and
  • Any other purpose that is disclosed to you at the time we collect the information or that is related to a request made by you.

6. Do Not Track

Semantics3 does not track its customers over time and across third party websites to provide targeted advertising, and therefore does not respond to the Do Not Track (DNT) signals. However, some third party sites do keep track of your browsing activities when they serve you content, which enables them to tailor what they present to you.

7. Sharing of personal information

(a) In order to provide or communicate our Services, we use third party vendors to maintain an internal record of customers, payment processing, email server, cloud server, and other providers that facilitate our Services to you and for internal purposes. Semantics3 will share the personal information you provide only as reasonably necessary for the third party to provide that service, but in no way will Semantics3 sell, or voluntarily share and make your personal information personally identifiable form accessible to third parties for any other reason.

(b) Additionally, Semantics3 may share your personal information on the following basis: (1) aggregated and/or anonymized data and information that is shared with the Company’s partners to optimize your experience; (2) on a need-to-know basis with independent contractors or other service providers who are working as an agent of Semantics3; (3) to comply with laws that require disclosure or legal procedures required by a court of law; (4) to enforce or apply our Terms of Service and other agreements, including for billing and collection purposes; or (5) in connection with any merger, reorganization or sale of company assets, financing, or acquisition of all or a portion of our business to another company (in such event, Semantics3 will provide notice of the merger or sale, and whether your personal information has been shared in such event and if such event materially changes your privacy rights because you are subject to a different privacy policy).

8. Children Online Privacy Protection Act (COPPA)

The Federal Trade Commission enforces the COPPA, which spells out what operators of websites and online services must do to protect children’s privacy and safety online. Protecting the privacy of young children is especially important. The Site is a general audience site not directed to children under the age of 13, and the Company does not knowingly collect personal information from children under the age of 13 without obtaining parental consent.

9. Data location and security

The Company’s servers are based in the Unites States, so your personal information is hosted and processed by Semantics3 in the United States. Semantics3 makes best efforts to follow industry standards of physical, managerial, and technical safeguards to maintain the integrity and security of information that the Company collects and stores. However, Semantics3 cannot make an absolute guarantee that information about you will not be accessed, viewed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards, given that there is always a risk your personal data may be viewed and used by unauthorized third parties as a result of collecting and transmitting your data through the internet. Semantics3 will take any reasonable and necessary steps to remediate any compromise of data security that may put your personal information at risk. The Company strongly recommends that you do not disclose your log-in information, password, and API secret to anyone. Please remember that you control what personal information you choose to provide while using the Services, and you are responsible for maintaining the secrecy of any sensitive passwords or personal information.

10. Changes to this Privacy Policy

The Company may modify this Privacy Policy, and will notify you by publishing the changes on this Site. If we determine the changes are material to your privacy rights, we will provide additional notice before the changes becomes effective in a manner reasonably designed to promptly notify you. If you continue to use the Site and Services after you are notified of the changes, you will be considered as having expressly consented to the changes in the Privacy Policy. If you disagree with the terms of the Privacy Policy, or the updated terms, you may close your account, if one exists, at anytime.

11. Contact Semantics3

If you have questions regarding this Privacy Policy or the information practices of the Site, or wish to change your personal information with us, please email or address your snail mail to 665 3rd Street Ste. #501, San Francisco, CA 94107.

Please note that while any changes you make to your account will be reflected in active user databases within a reasonable period of time, we may retain all information you submit for the following reasons, but not limited to, backups, archiving, prevention of fraud and abuse, analytics, or related legal obligations. You may also email us to unsubscribe to any communications from the Company, or use the unsubscribe option in the body of the communication itself.

Last updated April 2017